5
min read
May 9, 2025

Sharpen Your Pencils: Top Security Budget Allocations for a SaaS-First 2025

Let's face it: budget season. It’s that critical time for ensuring spend is controlled, aligned with company growth, and directed squarely at the areas of highest impact. For security leaders, this strategic exercise can feel like navigating a minefield, with new risks popping up from every direction – especially when it comes to the sprawling SaaS ecosystem.

 The threat landscape isn't getting any simpler, especially as organizations move full-steam ahead with SaaS adoption. More apps, more data, more users, more connections – it's a perfect storm for data exposure if you're not careful.

And we're not alone in this thinking. If you're looking for more validation, Gartner recently presented their take on top security budget priorities for 2025 in a webinar (well worth a watch, by the way). Their key focus areas? Unsurprisingly, they resonate strongly with the SaaS-driven challenges we see daily: robust Cybersecurity Reporting (what they might term broader 'Visibility'), securing GenAI, bolstering Identity Threat Detection and Response (ITDR), and doubling down on SaaS Security. 

The crucial takeaway, which we wholeheartedly endorse, is that these aren't standalone investments. They're deeply interconnected components of a cohesive 2025 security strategy, especially as your organization's reliance on cloud and SaaS continues to accelerate. 

This blog will break down why these are top budget priorities, how they're interconnected, their crucial role in your business, and practical ways you can implement these programs efficiently and cost-effectively.

1. Cybersecurity Reporting: Beyond Spreadsheets, Towards Actionable Intelligence

Let's be blunt: if your cybersecurity reporting is just a checkbox exercise to satisfy auditors, you're missing the point and wasting budget. In 2025, reporting needs to be dynamic, insightful, and directly inform your security posture, especially concerning your sprawling SaaS estate. 

  • The DoControl Angle: Generic vulnerability counts won't cut it. You need reporting that pinpoints exactly which sensitive data in which SaaS apps is exposed, who has access, how it’s being shared (internally, externally, publicly), and what the remediation status is. Think granular visibility into over-privileged users, risky third-party app integrations, and publicly shared files containing PII or IP. This isn't just about numbers; it's about contextual risk intelligence.
  • Budget For: Solutions that provide automated, real-time reporting on SaaS data exposure, access policies, and remediation progress. Tools that can translate complex SaaS security events into clear, C-suite-ready metrics demonstrating risk reduction.

2. GenAI Security: Taming the Wild West of AI-Powered Productivity (and Risk)

Generative AI is undeniably transformative. Your teams are likely already experimenting with it, boosting productivity and innovation. But here’s the uncomfortable truth: without guardrails, GenAI is a gaping hole for sensitive data exfiltration, especially from your SaaS applications. A perfect example is Claude integrating with Google Workspace. While extremely powerful, this app now has access to your critical data and the ability to create, edit, and SHARE it – potentially without users ever knowing.

  • The DoControl Angle: The adoption of GenAI apps by employees is happening rapidly throughout your organization. Enabling this trend is critical for organizations aiming to reach the next level of productivity and innovation, but it must be managed with the proper controls. Specifically, you need the ability to discover which 'AI Shadow Apps' are being connected to your SaaS environment so you can implement effective policies around their use. Furthermore, it's crucial to know what these apps are accessing, creating, sharing, and editing within your core SaaS ecosystem to ensure sensitive data isn't leaked or improperly shared. This is undoubtedly a tricky challenge, but DoControl has developed specific capabilities to address it head-on – check them out in our recent newsletter.
  • Budget For: Technologies that can monitor and control data movement between your sanctioned SaaS apps and GenAI platforms. This includes DLP capabilities that understand the context of SaaS data and can prevent sensitive information from being fed into untrusted AI models. It's about enabling secure GenAI adoption, not outright blocking it.

3. Identity Threat Detection and Response (ITDR): Because Identities 

The castle-and-moat security model is long dead. In a SaaS-driven world, identity is the primary control plane. If an attacker compromises a user's credentials, they gain access to a treasure trove of SaaS applications and the sensitive data within. Moreover, ITDR isn't just about defending against external infiltration; it's equally vital for addressing risky actions taken by internal employees. ITDR is no longer a "nice-to-have."

  • The DoControl Angle: While ITDR solutions are crucial for detecting compromised accounts and anomalous identity behavior, the story doesn't end there. What happens after a potential compromise is detected? Let’s use the example of an employee leaving the company and sharing/downloading data to their personal device. You need the ability to quickly understand the blast radius within your SaaS ecosystem. Which SaaS data has been stolen or overexposed? This is where SaaS Security and granular access controls become ITDR’s best friend, allowing for swift remediation and containment by, for example, revoking specific SaaS app access or risky sharing permissions.
  • Budget For: ITDR solutions, certainly, but also integrate them with systems that provide deep visibility and control over SaaS application access. Ensure you can map identity threats directly to potential SaaS data exposure and have automated workflows to limit the damage.

4. SaaS Security: The Foundation for Everything Else

This might seem self-serving coming from DoControl, but it's the undeniable truth: SaaS Security is a MUST. SaaS Security NEEDS to integrate all the elements discussed above to forge a truly effective, holistic program. Your sensitive data – customer records, financial data, intellectual property, employee information – overwhelmingly resides in SaaS.

  • The DoControl Angle: SaaS Security, encompassing Data Access Governance, Data Loss Prevention, Shadow Apps, ITDR, and Misconfigurations for SaaS, is paramount. You need continuous visibility into every SaaS app, every user, every file, and every permission. You need automated policies that enforce least privilege, detect misconfigurations, identify risky third-party app integrations, and prevent data leakage through oversharing or insecure collaborations. This is about proactively securing the data itself within the SaaS environment.
  • Budget For: A comprehensive SaaS security platform that offers:
    • Discovery: Full inventory of all SaaS applications, users, assets, and third-party OAuth connections.
    • Classification: Automated identification of sensitive data within your SaaS apps.
    • Policy Enforcement: Automated workflows to remediate risks like public sharing, external sharing with personal emails, and overly permissive access.
    • Least Privilege Access: Tools to consistently enforce need-to-know access to SaaS data.

Don't Let Your SaaS Data Become a Liability in 2025

Budgeting for 2025 isn't just about spending more; it's about spending smarter. These four pillars are interconnected. Strong reporting gives you insights into your SaaS risks. GenAI security protects data as it interacts with new technologies. ITDR safeguards the identities accessing your SaaS apps. And foundational SaaS Security ensures the data within those apps is inherently protected.

At DoControl, we're committed to helping organizations like yours navigate the complexities of SaaS data security - being able to tackle the above in a centralized, integrated platform. By prioritizing these areas, you're not just ticking boxes; you're building a resilient security posture ready for the challenges and opportunities of 2025 and beyond.

Want to Learn More?

Matt leads DoControl's revenue functions, overseeing Marketing, Sales, and Partnerships. His role is highly cross-functional, and he takes pride in ensuring that GTM teams have the infrastructure needed to effectively serve customers, prospects, and partners. A product expert at his core, Matt focuses on guiding his team to create a go-to-market strategy that aligns with market needs.

His strengths lie in building and executing GTM plans that drive revenue growth while, most importantly, addressing critical security challenges for DoControl's customers.

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